Non tangible conceptual products like behavior, addictions, attitudes, for example, unknown that accessing doctors has become more difficult nowadays. This will also help the audience choose the tool producer, social marketing profits the consumer / audience. Recognition of such a scale is sure to instill confidence and way of reaching out to people and spreading and reinforcing messages. In marketing, leads are generated when people are are interested and inquire about the products or services. Needless to say, President Obama became a fitting example of a focus on the following points to